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Imagine Building a Foundation for the Future


At Baird, we're committed to your financial success, both now and for generations to come.

That's why we've created the Financial Advisor Foundations program, a two-year educational platform that prepares next generation Financial Advisors for successful wealth management careers at Baird.

This training program – which is unique in the wealth management industry – is designed to create tangible benefits for you, such as:

MULTIGENERATIONAL SERVICE When you're ready to gift or transfer your wealth to the next generation, we'll have a team at the ready who understands your family's values and is ready to help your heirs achieve their financial goals.

A BROADER RANGE OF VIEWPOINTS As the financial industry continues to evolve, it's important that we evolve with it. A more diverse mix of perspectives helps us provide comprehensive advice.

ADVICE AND SERVICE HOW YOU WANT IT Introducing a new generation of advisors who are fluent in new technologies and communications enables us to serve you more efficiently.

SUCCESSION PLANNING Should your Financial Advisor decide to retire, you have a successor advisor already in place, one who understands what you're trying to achieve, your unique wealth management plan and how to serve you best.

Keeping your interests first is always our top priority. With the Financial Advisor Foundations program, We're keeping that promise, both for this generation of clients and the next.


Photograph of Baird Foundations associates.
Photo of Mike Schroeder standing in hallway.

Letter From Mike

PWM President Mike Schroeder on the benefits of partnering with Hilliard Lyons.

Eye-level photo of body of water.

What Lies Beneath?

Baird's Investment Strategy Team provides their midyear market and economic outlook.

Female and male individuals, face unseen, writing in notebooks and using a calculator.

A Pulse on Planning

What to keep an eye on when planning for taxes, Social Security and investments.

Elderly African-American couple looking at documents on a laptop screen.

Wealth Management in Real Life

The raising of the standard deduction threshold could impact your financial decision-making all year round.

Smiling Asian-American mother holding daughter.

Did You Know?

Wealth management is about more than your investments.

Photograph of Mike Antonelli

Introducing Mike Antonelli

We're pleased to introduce our newest member of the Private Wealth Management market strategy team.